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For the first time in history, Swarovski has applied the ideal diamond-cut standards to Zirconia. Dedicated to constant innovation in the science of precision cutting.
By strictly adhering to the same meticulous standards for diamond-cut quality issued by the Gemological Institute of America (GIA), the world’s foremost authority on diamonds, Swarovski has been able to develop a cut that equals that of the Tolkowsky diamond—the most brilliant diamond cut in the world. The round Pure Brilliance Cut is the first Zirconia in history to adhere flawlessly to the comprehensive standards set forth by the GIA.
UNIQUENESS AND ITS ORIGIN
Swarovski offers a unique Zirconia selection. Each stone is crafted to meet the most stringent criteria of quality, size, shape, and cut, using the most sophisticated technology and Swarovski’s special cutting know-how. The result: a brilliance and quality unrivalled in the industry. Swarovski Zirconia are cut and polished in Swarovski’s own factories, which maintain the strictest social and environmental standards. The special “Zirconia from Swarovski” seal, found on each Zirconia, identifies the products for Swarovski partners and enhances their value, assuring customers they are buying only the finest Zirconia. Discover more about Zirconia from Swarovski.
FANCY CUTS & COLORS DEFINED
Swarovski Zirconia’s Pure Brilliance Cut is offered in a parade of fancy cuts & colors.
Anyone can tell you what fancy means, but when it comes to the world of diamonds, the term is the jewelry equivalent of the holy grail of color and cut quality. And when it comes to either cut or color, fancy describes only an estimated 50 percent of diamonds. A diamond that is worthy of both these accolades—such as the Hope Diamond, which combines a fancy vivid blue color with an antique cushion cut—is a marvel to behold. Happily, Swarovski Zirconia comes in an equally exquisite range of fancy cuts and colors. Experience a new spectrum of possibilities.
JOIN OUR INGREDIENT BRANDING PROGRAM
Our distinctive branding program, which offers Swarovski’s guarantee of unrivalled brilliance and technical expertise, can bring out the best in your product or brand. Choose from our specially created seals—“Zirconia from Swarovski” or “Gemstones from Swarovski”—and benefit from increased consumer confidence and the full marketing potential that comes from the authenticity of the Swarovski brand. Drawing on its solid heritage and creative vision, Swarovski is a steadfast partner for a brilliant future. Take a closer look at our stones, be inspired by our brand, and add your own personal chapter to our continuing story. Apply now