Since 1978 Royal Chain has been the leader in the gold category, with, as their name implies, the best and most comprehensive selection of chain. Royal Chain also has a vast selection of contemporary gold fashion, classics and even trends. All at incredible values and accessibility to retailers. For over 42 years, Royal Chain has continued to forge lasting relationships with their retail partners, sharing core values with those in the industry that value trust, experience and respect.
The Golden Opportunity
Our fascination with gold is about as old as the history of mankind. We are inherently captivated by the metal; just ask any infant who...
Gold Rush
Combining heritage and innovation, Royal Chain Group marks a milestone with an exquisite new collection of gold jewelry. Warm, lustrous, and...
The Gold Resurgence
From ancient Egypt to the California Gold Rush, no metal is as intertwined in our shared human history as gold. While gold has adorned everything...