Luxury retailers have ample opportunities for success in 2010. In fact, jewelers with whom Luxury spoke at press time already have shared tales of brisk (and big) recent sales, thanks in part to store owners’ own resourcefulness. For example, Wayne A. Addessi, president of Addessi Jewelers Inc., in Ridgefield, Conn., sold a $500,000 yellow diamond bracelet to a customer whom he reached by using a $20-per-month e-mail service called Constant Contact. “I can see how many people open my e-mails and how many have clicked through to my Web site,” he tells Luxury. [To learn more about Addessi’s sales, check out “Retailer Soundoff” on page 86.]
To start off this New Year right, Luxury highlights retailers and products that celebrate inventiveness. Über contemporary diamond engagement rings rock the pages of “À La Mode” starting on page 77. Jewelers reveal their best-selling bridal brands and styles in “Retailer Soundoff,” and a health care manager from Maryland talks about her jewelry preferences in “At Last” (page 88). Finally, don’t miss the Personality profile of Dennis and Marc Tanjeloff, of Astro Gallery of Gems in New York (“The Rock Hounds,” page 73). This family of gem experts has taken a little-celebrated passion—collecting rough crystals and gem specimens—into mainstream jewelry and parlayed it into several innovative businesses (including a recent one that’s poised to create a new generation of jewelry lovers).
Here’s to an outstanding year of sales, wherein Luxury looks forward to hearing about all of your successes.