New England Patriots quarterback Tom Brady displays Movado’s recently launched Series 800 limited-edition Tom Brady Automatic Chronograph. Brady—only the fourth quarterback in NFL history to lead his team to three Super Bowl wins—worked closely with Movado on its design. There are two versions of the watch, 1,000 in surgical-grade stainless steel alloy ($2,500 retail), and 12 in rose gold ($20,000). The watch is the first in a series of limited editions starring sports figures.