Male and female shoppers alike are falling for the warm yellow metal.
For proof, look no further than these glowy photos. 

 

Photography by Kenneth Willardt 

Styling by Solange Franklin / Jewelry direction by Randi Molofsky

Indorussian pavé hoop earrings in 18k yellow gold with 1.6 cts. t.w. diamonds, $4,800, Sanjay Kasliwal, 212-988-1511, sanjaykasliwal.com; choker in 14k gold with diamonds, $2,800, three-tier necklace in 14k gold with diamonds, $4,900, Shy Creation, 213-623-8900, shycreation.com; Zill band in 18k yellow gold, $1,050, Editions de Re, 267-474-2854, editionsdere.com

Axl fringe earrings in 18k yellow gold with diamonds, $3,250, Sorellina, 646-745-6831, sorellinanewyork.com; large classic Wave cuff in 18k yellow gold with diamonds, $32,500,
Jye’s International, 415-621-8880, jyescorp.com

(On him) Ash Tray ring in 14k yellow gold, $3,350, Established, 646-745-6831, establishedjewelry.com; distressed-finish band with handmade Damascus steel zebra-patterned sleeve in 14k yellow gold, $1,341.88, Lashbrook, info@lashbrookdesigns.com, lashbrookdesigns.com; braided bracelet in 18k yellow gold with diamonds and emerald, $20,610, Shamballa, 45-5374-2147, shamballajewels.com; (on her) Earrings in 18k yellow gold with diamonds, $11,930, L’Dezen, info@ldezen.com, ldezen.com; Rose de Joie ring in 14k yellow gold with diamonds, $12,800, El Dorado Jewelry, 213-689-4406, eldoradojewelry.com

New Barocco chain necklace with diamond pavé stations in 18k yellow gold, $21,000, Roberto Coin, 212-486-4545, robertocoin.com; Geometric brush-finished ring in 14k yellow gold with diamonds, $2,850, Dilamani, 800-342-6677, dilamani.com

Hair: Rudy Martins for Alterna at the Wall Group; makeup: Justine Purdue at Streeters for MAC Cosmetics; manicurist: Honey for Exposure NY using Deborah Lippmann “Respect”; beige bodysuit: Alix