Sylvie Jewelry Updates Domain Name
Sylvie Jewelry has changed its domain name, with the new web address being sylviejewelry.com. The update is a part of a brand evolution introduced last year, in celebration of the brand’s 15th anniversary (the details of which were covered by JCK).
Formerly named Sylvie Collection, Sylvie Jewelry is expanding from its original focus on engagement and wedding rings to a wide range of jewelry, giving customers even more options to work with.
The new website offers a content-rich and educational user experience, the brand says. “This website is built for a new generation of customers that does not like to be sold—they crave knowledge, transparency, and an intimate understanding of their purchases,” said Gary Levine, director of operations at Sylvie, in a statement. “The launch of sylviejewelry.com is aimed at providing an enhanced shopping experience driven by information and education in partnership with our authorized retailers.”
“We are delighted to introduce our new website and domain name as we move into a new, exciting chapter,” cofounder and designer Sylvie Levine said in a statement. “Today, our mission transcends being a luxury jewelry brand. Our core purpose in all that we do—as a team, family of authorized Sylvie retailers, and individuals who wear my designs every day—is to celebrate life. Our fine jewelry is on-trend and full of life. And symbolically it is designed to be emblematic of life’s most joyful moments and the stories that they create.”
Visit the new website at sylviejewelry.com.
(Photo courtesy of Sylvie Jewelry)
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