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Spanish Brand PDPaola Announces North American CEO

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PDPaola has appointed Jason McNary (pictured) its new North American CEO, as the Spanish jewelry brand looks to expand its presence in the United States.

McNary previously served as president of accessories company Brandon Blackwood and was North American CEO for another Spanish jewelry brand, UNOde50.

Signet owns a minority stake in PDPaola, which was founded in Barcelona in 2015 as a “digitally native” company. It has expanded into brick-and-mortar retail with stores in Spain, Italy, France, Andorra, the U.K., Saudi Arabia, Puerto Rico, Mexico, and Peru.

According to WWD, PDPaola will open a shop on Bleecker Street in New York City in the fall, and it’s finalizing plans for a location in Dallas.

In a statement, McNary said the company will also target the Miami, Boston, Houston, Washington D.C., and Atlanta markets, and aims to expand its wholesale and online sales.

(Photo courtesy of PDPaola)

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By: Rob Bates

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