Movado launched a special edition BOLD watch to commemorate New York Yankee Derek
Jeter’s historic 3,000th Major League hit on July 9.
“We are extremely proud of our long standing
partnership with Derek Jeter and the Turn 2 Foundation,” said Mary Leach,
chief marketing officer of Movado Group, in a statement. “It is such an honor to be a part of
this historic occasion, and we are very excited to introduce this special
edition Movado BOLD timepiece to commemorate Derek’s incredible career
milestone.”
This special edition watch is the innovative new Movado BOLD
bracelet model featuring an indigo blue metallic dial customized with number 2—the number Jeter wears—positioned prominently at in the 2 o’clock position. The case-back is engraved to
commemorate his 3000th hit.
Only 300 pieces have been issued. Each will be packaged in a special
sleeve accompanied by a thank-you note from the All-Star Yankee shortstop. For each piece sold, Movado will be donating $100 of the $550 retail price to Derek
Jeter’s Turn 2 Foundation,
“I sincerely thank Movado for their generous support of
the Turn 2 Foundation,” said Jeter in statement. Established during Jeter’s rookie year, 1996, the charity is dedicated
to promoting healthy lifestyles for young people and helping them avoid
drugs and alcohol.
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