Jewelry designers and jewelry brands of all sizes are joining in nationwide Giving Tuesday efforts to support nonprofit groups this holiday season.
The Tuesday after Thanksgiving has been an occasion for fundraising and volunteering since the Giving Tuesday designation was introduced in 2012. Through jewelry sales, customer donations, and other activities, jewelers are helping give a financial boost to organizations and causes they care about.
Marrow Fine is donating 50% of its Nov. 28 sales of select pieces to four charities. “One of our mission statements at Marrow is to engage in our community in a meaningful way,” founder Jillian Sassone says. “We’re proud to partner with San Diego’s Ronald McDonald House, Every Mother Counts, Shades of Pink California, and Three Little Pitties Rescue through our jewelry designs.”
Purchases of Marrow’s Always enamel bands will benefit Ronald McDonald House; proceeds from Mama enamel pendants and rings will go to Every Mother Counts; Marrow’s Pink Collection generates donations for Shades of Pink; and ProbaPaws necklace sales benefit Three Little Pitties.
“The rest of the year Marrow will continue to donate a portion of proceeds from these collections to the charities, but the 50% is specific to Giving Tuesday,” a company statement said.
Here are some additional efforts by individuals, companies, and organizations within the jewelry industry to give of their time, talent, and funds throughout the year as well as on Giving Tuesday:
Denver-based Kate Maller is donating a portion of its sales on Nov. 28, Giving Tuesday, to the National Canine Cancer Foundation. Maller’s own dog is battling cancer, so the cause is close to her heart, the brand said in an email.
Greenwich St. Jewelers has run a special email campaign highlighting designers and products that give back year-round, including Lorraine West’s Nipple collection for Living Beyond Breast Cancer and the Diamonds Do Good bracelet, which supports education for girls in Tanzania.
Gem Legacy—an initiative to support vocational training, entrepreneurship, and community development in East African artisanal mining communities—is raising money for the holiday wish lists created by the 41 residents of Mwatate Children’s Home in Kenya. Each $50 donation to the Christmas for the Mwatate Kids fund pays for a wish list gift (shoes and a backpack or purse) along with food and decorations for a holiday party and an afternoon of crafts and activities, Gem Legacy said.
LaFonn has two charitable jewelry collections, founder Molly Wang says: Precious Paws, which benefits Art N Paws Animal Rescue in Southern California, and Pink Ribbon, which contributes to Susan G. Komen, a nonprofit organization promoting breast health initiatives and breast cancer research.
This week Signet Jewelers introduces two new plush toys sold at Kay and Jared to raise money for St. Jude Children’s Research Hospital. The stuffed animals are Harvey, a dog, and Harper the bear, and they are available for $14.99 each. Another Signet-owned chain, Banter by Piercing Pagoda, is selling a smaller St. Jude bear for $9.99. All proceeds from the plush toys go directly to St. Jude.
Signet, which has raised more than $100 million for the hospital over the past 25 years, recently announced a new $100 million commitment to advance research and treatment at St. Jude, which aids children with cancer and other life-threatening diseases.
Top: Mama enamel jewelry is one of Marrow Fine’s collections with a charity partner: On Giving Tuesday, the brand is donating 50% of Mama sales to Every Mother Counts, an organization working to improve maternal care in marginalized and underserved communities. (Top two photos courtesy of Marrow Fine)
Follow me on Instagram and Twitter
Follow JCK on Instagram: @jckmagazineFollow JCK on Twitter: @jckmagazine
Follow JCK on Facebook: @jckmagazine
