NEW COMPANY LAUNCHED IN N.Y.

To celebrate his 20th anniversary in the jewelry industry, Chaim Nissenbaum has launched a new jewelry manufacturing company, C&K Nissenbaum. The company specializes in invisible settings with fancy-cut diamonds in 18k white and yellow gold and platinum. A free catalog is available upon request.

For information, contact C&K Nissenbaum, 36 W. 47th St., #1107, New York, NY 10036; (800) 421-6280 or (212) 869-7646, fax (212) 869-7659.

ROYAL CHAIN INTRODUCES MICROCABLE COLLECTION

Royal Chain Inc. introduced its MicroCable Jewelry Collection at the JCK Orlando Show last month. The collection features original, copyrighted diamond designs suspended on 14k white or yellow gold MicroCable. The .55-mm-thick MicroCable is designed to be virtually invisible and tangle-proof.

Prices for 14k gold jewelry including 16-in. gold MicroCable range from $70 to $214 keystone for .01 to .15 ct. t.w. diamonds. Programs for 10k and platinum are available.

Royal Chain Inc., 2 W. 46th St., New York, NY 10036; (800) 622-0960 or (212) 382-3340, fax (212) 730-7616.

M.S. COMPANY SPEEDS PRODUCTION

M.S. Company, a chain manufacturer in Attleboro, Mass., has added new technology that speeds production and facilitates high-volume orders for snake chain. Available are 1-mm, 1.5-mm, and 2-mm sizes in sterling silver, gold-filled, and 14k.

M.S. Company, 61 School St., Attleboro, MA 02703; (800) 675-4657 or (508) 222-1700, fax (508) 222-6449, www.JEWELRYCHAIN.com.