Citizen is commemorating a century of watchmaking with a specially designed pocket watch, and No. 1 in this limited edition will be auctioned for charity at Sotheby’s in New York.
Offered along with a 240-page hardcover book about the brand, the Citizen pocket watch is expected to fetch between $10,000 and $15,000 in Sotheby’s Important Watches auction on Dec. 6. Proceeds from the Citizen sale will benefit 1% for the Planet, an environmental nonprofit.
A nod to Citizen’s origins, the timepiece was inspired by the company’s first branded product, a pocket watch made by the Shokosha Watch Research Institute in 1924. It features a titanium alloy case and a free-sprung balance wheel, ensuring remarkable accuracy. Designed for both beauty and function, the watch reflects the brand’s evolution from crafting accessible watches 100 years ago to becoming a global leader in innovation.
The accompanying book, Citizen: The Essence of Time, chronicles the brand’s milestones, from pioneering light-powered Eco-Drive technology to shaping the future of sustainable horology. Written by industry expert Jack Forster and published by Assouline, it’s a tribute to a company that has helped define modern watchmaking.
Sotheby’s vice president and watch specialist Vincent Brasesco said in a statement: “We are delighted to celebrate the centenary of Citizen by offering this exceptional watch that both honors their history while looking toward the future. In that forward-looking spirit, and beyond the beauty the watch itself, we are proud that sale proceeds will be going…to further environmental conservation and awareness efforts globally.”
Jeffrey Cohen, president of Citizen Watch America, added: “This isn’t just about celebrating our past. It’s about looking ahead and making a meaningful impact.”
The watch will be on public display on Dec. 5, giving enthusiasts a chance to experience a piece of history before bidding begins.
(Photos courtesy of Citizen)
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