We don’t have to remind you about the high cost of gold—it’s been on such a run, earlier this month the spot price briefly passed a record-setting $2,500 an ounce.
One way around that obstacle is to do what Signet is doing: Embrace low-priced, high-style fashion jewels that are designed for self-purchasers, can be bought on a whim, and reflect all the zeitgeisty trends in the marketplace. In other words, cheap and cheerful.
We’ve assembled some examples of new-for-fall-2024 fashion jewels that fit the bill. All the pieces featured here retail for $500 or less.
To ensure your fashion jewelry bases are covered this coming season, you’ll want to stock up on heart silhouettes, sculptural or puffed metal styles (tick off two trends at once by choosing sculptural pieces in heart shapes), pearls (very demure, very mindful), statement cuffs, snakes, and anything that reads boho-chic (e.g., beads).
And if you’re a stickler for fine jewelry, opt for downsized options from designers like FoundRae and Eriness, whose 18k gold serpent studs and 14k gold star charm, respectively, are the epitome of small but mighty.
Whether your customers are buying these styles for themselves or as stocking stuffers, rest assured that you are hitting the fall fashion sweet spot.
Top: Olive green resin heart pendant with 18k gold bale, $350; Aurelia Demark
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